Peach Skincare

Brand

Brand

Peach

Peach

Role

Role

Art director

Art director

Team

Team

Independent work

Independent work

The challenge

The challenge

Create a skincare brand that seamlessly blends the effectiveness of a chemical-free regimen with the vibrant, carefree spirit of summer. How can we develop a brand that not only delivers real, visible results but also makes every user feel as confident and radiant as they would on a perfect beach day

Create a skincare brand that seamlessly blends the effectiveness of a chemical-free regimen with the vibrant, carefree spirit of summer. How can we develop a brand that not only delivers real, visible results but also makes every user feel as confident and radiant as they would on a perfect beach day

Solution

Solution

Introducing Peach Skincare—your ultimate summer skincare buddy. As the sun shines bright, Peach is here to protect and enhance your skin, keeping it glowing and beach-ready all season long

Introducing Peach Skincare—your ultimate summer skincare buddy. As the sun shines bright, Peach is here to protect and enhance your skin, keeping it glowing and beach-ready all season long

Ideathon winner 2023

Ideathon winner 2023

Heineken 2023

Campaign strategy,

Packaging design, OOH

Ideathon is a live brief competition where all Miami Ad School campuses come together—115 students from 23 countries and 13 schools—randomly assigned to teams. This year, Heineken challenged us to reimagine socializing by raising awareness around sustainability, encouraging innovative ideas for having a great time while being eco-conscious. Take a look at the work my team and I that won against the other 11 teams!

Roxanne Heldt

Roxanne Heldt

Roxanne Heldt